We Are The XX - Allison Rapson + Kassidy Brown

Allison | Beauty to me is in the reveal...those rare + precious moments when the cosmos that live inside of us all makes itself seen. It's about vulnerability, that oh-so-feminine superpower of letting yourself to be naked enough to really be witnessed. 

Kassidy | Beauty is self-awareness + confidence. 


RITUAL • What are your daily inner + outer rituals to cultivate beauty and radiance?

A |Being a woman is in and of itself a ritual. I think the female experience is sacred and, for me, balance, understanding, receptivity and grace flow with ease when I let myself steep in the practices that remind me of the Divinity of all that is woman. One of my favorite ways to do this is by doing new and full moon rituals. The moon is such a Goddess and magnifies the feminine in all of us. 

Two sources of pleasure for me that have been a part of my daily ritual since I was a teenager are rose oil and red lipstick - both are potent, powerful and unapologetic. Characteristics I aim to embody in every way I can. 

K | Beyond applying rose oil and red lipstick as well, I don’t have a daily beauty ritual, but I just turned 30, and decided it’s probably time I do. Alli gave me some Benshen products for my birthday, so I have started using these daily. 


NOURISH • What are your staples for beauty + wellness + radiance?

A + K | We really share a lot of the same ideas around nourishment. We're close and we've traveled all over the world together creating content for our company. So, we've really honed what we need to keep our bodies feeling nourished, regardless of jet lag or time zone changes. A lot of water. A lot of kale and quinoa. These things seem to keep us both feeling fueled and fortified.

Also, COFFEE. We’re proud addicts. We brought our to-go french press and Oslo coffee to 11 countries this year.


BODY • How do you keep your body healthy, strong, and powerful?

A | Perhaps it is an esoteric response, but for me, literally moving my body around the world has been an incredible exercise in remembering. Remembering how significant and insignificant we are. How interconnected we all are. Travel is one of the greatest forms of abundance in my life. It's beautiful doing this as a critical element of my career - particularly as the purpose of this travel is to connect with other women across the globe. More practically, I am a lover of yoga (although my practice is scattered and inconsistent). 

K | I run. It’s a practice I can take pretty much anywhere in the world with me. It’s also the best form of meditation for me. 


MIND • How do you stay grounded, confident, and centered in this modern day craziness we call life?

A | Meditation. I love being a fantastical thinker and a woman in possession of grand visions. Meditation is a place I go to refine these visions and to integrate them into my being in a real and concrete way. 

K | My girlfriends. I have an incredible group of inspiring and supportive girlfriends who are just as passionate as I am about their dreams and desires. Whenever I get off track or need a reminder to keep going, I know I can always call them. 


SPIRIT • BENSHEN means 'root of the spirit' - how do you root your spirit into your life, which in turn, keeps your body beautiful, healthy, and radiant?

A | One of the greatest sources of power in my life has been my pursuit of the Divine Feminine. How gorgeous to remember that there is, in fact, a female side of God? That our experiences as women are born from a lineage of sacred meaning and deep understanding? I love to study this concept and immerse myself in communities that celebrate this magic. We are, most certainly, living in a ripe moment of awakening. It's beautiful to see the collective consciousness opening once again to embrace the fullness of the human experience - both male AND female. 

K |What keeps me most rooted is having a deep sense of my purpose. I’ve been in touch with my purpose for a long time and I make it a practice to keep building on this. My family and friends keep me very rooted as well. 

More recently - and really because of all of the amazing women in my life - I’ve built up a spiritual practice as well. Alli has been a big part of this and also, my friend Rochelle Scheick who created a movement called Qoya.

Also, I’ve been traveling since I was 15, mostly to the developing world. Traveling has been a gateway to a more spiritual life for me. Seeing the world is a blessing and so important for keeping perspective.